Appco Group UK Blog

Appco UK on track with new data protection laws

From next year, data protection laws will get a whole lot stricter, but Appco Group UK is already focused on making sure privacy is a priority. The new rules are aimed at giving people more control over their personal information, in [...]
 

Hugh Hefner: controversial, yes. Branding master, absolutely.

He wasn’t everyone’s cup of tea (to put it mildly), but there’s no doubting that Playboy magnate Hugh Hefner was a brand master. The 91-year-old Playboy founder died late last month, leaving behind a palatial man [...]
 

Inside Appco UK: meet our very own creative genius!

She’s the woman responsible for all things ‘creative’ at Appco UK, from branding and event collateral to print design and website concepts, but Tamsin Bosch also has a dark side … No. Not really. But Inside Appco UK did f [...]
 

10 reasons Appco UK believes in the power of face-to-face fundraising

We’re proud of the positive impact we create for our clients through our field marketing and fundraising campaigns. Recently, we came across a file of fantastic feedback from charities we have worked with over [...]
 

3 lessons Kim Kardashian can teach the business world

Yes, you read that correctly. She may be an unlikely source of inspiration for some, but Kim Kardashian has definitely earned her business marketing stripes and has something to teach anyone looking to build brand awareness and [...]
 

How to communicate your vision

Being successful in business and inspiring others to believe in (or buy into) your brand isn’t just about having great ideas; it’s also about communicating a clear and compelling vision. For almost 30 years, Appco UK has helped its clients to bui [...]
 

Froome demonstrates how to reset goals – on a bike or in business

Chris Froome may have just claimed his fourth Tour de France title, but he’s already setting goals to top the achievement. Appco UK believes this is a lesson for everyone in aiming high. Shortly after his Tour w [...]
 

Business lessons… from Tinder!

Good things come to those who wait. That’s the message we’re taking from the story of Josh Avsec and Michelle Arendas, an American couple who connected on Tinder three years ago, but are only meeting for the first time now. If we were to be [...]
 

Why being a good sport is good for tennis – and business

Rafael Nadal’s grace in defeat after an epic Wimbledon battle with Gilles Muller last night got us thinking about how being a good sport is not only an admired quality in tennis heroes, it’s also particularly relevant [...]
 

Inside Appco UK: our in-house contact centre manager

Appco UK employs a whole host of people who support our business and deliver our services. Each month we sit down with one of them to find out a little more about what they do. This month it’s Contact Centre Manager, Charles W [...]
 
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