Appco Group UK Blog

10 reasons Appco UK believes in the power of face-to-face fundraising

We’re proud of the positive impact we create for our clients through our field marketing and fundraising campaigns. Recently, we came across a file of fantastic feedback from charities we have worked with over [...]
 

3 lessons Kim Kardashian can teach the business world

Yes, you read that correctly. She may be an unlikely source of inspiration for some, but Kim Kardashian has definitely earned her business marketing stripes and has something to teach anyone looking to build brand awareness and [...]
 

How to communicate your vision

Being successful in business and inspiring others to believe in (or buy into) your brand isn’t just about having great ideas; it’s also about communicating a clear and compelling vision. For almost 30 years, Appco UK has helped its clients to bui [...]
 

Froome demonstrates how to reset goals – on a bike or in business

Chris Froome may have just claimed his fourth Tour de France title, but he’s already setting goals to top the achievement. Appco UK believes this is a lesson for everyone in aiming high. Shortly after his Tour w [...]
 

Business lessons… from Tinder!

Good things come to those who wait. That’s the message we’re taking from the story of Josh Avsec and Michelle Arendas, an American couple who connected on Tinder three years ago, but are only meeting for the first time now. If we were to be [...]
 

Why being a good sport is good for tennis – and business

Rafael Nadal’s grace in defeat after an epic Wimbledon battle with Gilles Muller last night got us thinking about how being a good sport is not only an admired quality in tennis heroes, it’s also particularly relevant [...]
 

Inside Appco UK: our in-house contact centre manager

Appco UK employs a whole host of people who support our business and deliver our services. Each month we sit down with one of them to find out a little more about what they do. This month it’s Contact Centre Manager, Charles W [...]
 

Riut: young entrepreneur goes pack to basics

Riut founder Sarah Giblin may not be a household name – yet. But, by harnessing the skills and work ethic acquired in a corporate role, and adding a whole lot of her own innovation, she was able to build a company worth £1million in [...]
 

How J.K. Rowling built a legacy worth over £20billion

In 1997, Joanne Rowling was like many fledgling entrepreneurs: financially strapped but with a brilliant idea. Today, she is celebrating 20 years of becoming one of the most successful female entrepreneurs in history. Those l [...]
 

20,000 more people working in direct sales in the UK

The number of people working in direct sales in the UK has risen by 20,000 according to a report from the Direct Selling Association (DSA). According to the DSA, the UK has seen a steady increase in direct selling since 2009. Th [...]
 
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